Dentist Coaching

Google Ads for Dentists

Dental practices need a steady flow of new patients to thrive. Google Ads helps dentists reach people actively searching for dental services in their area, from routine cleanings to cosmetic procedures.

$199 Book your session

Your coach

Your Dentist Marketing Coach

Hi, I'm Francesco -- a Google Ads specialist with 15+ years of experience helping businesses scale through paid advertising. I've worked with dentists across different markets and understand the unique challenges of advertising in the dentist space.

Whether you're just getting started with Google Ads or want to optimize existing campaigns, my specialized coaching will give you the strategies to generate more leads and grow your dentist business profitably.

Single session

Dentist Google Ads Power Hour

$199
Book Your Dentist Session

4-pack

Dentist Growth Accelerator (4 Sessions)

$699
Join Dentist Accelerator

Process

Your Dentist Ads Growth Journey

1

Dentist Account Audit

Comprehensive review of your current Google Ads setup, targeting, and performance specific to the dentist market.

2

Custom Dentist Strategy

Build a tailored campaign strategy targeting your ideal customers with the right keywords, ad copy, and bidding approach for dentists.

3

Implementation & Scaling

Hands-on implementation with ongoing optimization to consistently generate high-quality leads for your dentist business.

Why us

Why Choose Specialized Dentist Coaching?

Target patients searching for specific dental services

Get expert guidance on how to leverage this advantage in your Google Ads campaigns to maximize ROI for your dentist business.

Geo-target your exact service area

Get expert guidance on how to leverage this advantage in your Google Ads campaigns to maximize ROI for your dentist business.

Track phone calls and appointment bookings

Get expert guidance on how to leverage this advantage in your Google Ads campaigns to maximize ROI for your dentist business.

Compete effectively with larger practices

Get expert guidance on how to leverage this advantage in your Google Ads campaigns to maximize ROI for your dentist business.

Challenges

Common Challenges for Dentists

High competition from corporate dental chains

This is a common obstacle for dentists advertising online. In our coaching sessions, we'll develop specific strategies to overcome this challenge.

Difficulty reaching patients looking for specific procedures

This is a common obstacle for dentists advertising online. In our coaching sessions, we'll develop specific strategies to overcome this challenge.

Wasted ad spend on irrelevant searches

This is a common obstacle for dentists advertising online. In our coaching sessions, we'll develop specific strategies to overcome this challenge.

Low conversion rates from website visitors

This is a common obstacle for dentists advertising online. In our coaching sessions, we'll develop specific strategies to overcome this challenge.

Keywords

Popular Keywords for Dentists

These are some of the high-intent keywords we'll explore and optimize for in your campaigns:

dentist near medental implantsteeth whiteningemergency dentistcosmetic dentistry

Results

What clients say

I had never run a FB ads campaign, working with Francesco meant that instead of spending hours figuring out what each option in the ads console meant, or how attribution should work, I could focus on actually launching quickly and effectively, I highly recommend working with Francesco
Fernando Torres
Fernando Torres
FBA and E-comm expert
Working with Francesco has been fantastic because he did not help me only with understanding Ads, but also how to look up what my competitors are doing, plus set up technical aspects such as tracking and Google Analytics. It was nice to learn also, Ads needs their one time to warm up the clients, so the right strategy and funnel needs to be in place. Can only recommend - work with Francesco.
Filipe Miranda
Filipe Miranda
Instagram Entrepreneur
You know what's amazing about Francesco? He doesn't just know the ins and outs of ad platforms - he's actually been in the trenches making them work. When he explains things, it clicks. He takes all these complicated tech concepts and breaks them down into real steps you can actually use. That's pretty rare to find.
Sasha Schriber
Sasha Schriber
Disney Research
If you're a builder, book time with Francesco. He navigated me through the monstrosity called Google Ads UI. But more importantly, he has a natural instinct for spotting marketing problems. And won't hesitate to give you a clear, objective assessment your strategy!
David Nix
David Nix
Builder

Costs & Budget

How much do Google Ads cost for dentists?

Avg. CPC
$3–$8
Avg. Cost Per Lead
$50–$150
Monthly Budget
$1,500–$4,000
Conversion Rate
5–12%

How much do Google Ads cost for dentists?

Dentists typically spend $1,500–$4,000/month on Google Ads. Average CPC ranges from $3–$8 for general dentistry keywords and $8–$25 for cosmetic procedures like implants or veneers. Most practices see a cost per new patient of $50–$150 for general care and $100–$300 for high-value procedures.

What is the average cost per click for dental Google Ads?

Average CPC for dental Google Ads is $3–$8 for general keywords like 'dentist near me'. High-value procedure keywords cost more: dental implants ($15–$30 CPC), cosmetic dentistry ($10–$20 CPC), Invisalign ($8–$18 CPC). Emergency dentist keywords are mid-range at $5–$12 CPC but convert at higher rates.

What is a good cost per lead for dental Google Ads?

A good cost per lead (CPL) for dental Google Ads is $50–$150 for general new patient acquisition. Cosmetic procedure leads (implants, veneers, whitening) can justify $100–$300 CPL given treatment values of $2,000–$5,000+. Emergency dental leads should come in under $80.

What is the minimum budget to run Google Ads for a dental practice?

The minimum viable budget for dental Google Ads is $1,000–$1,500/month. Below this, your ads will show too infrequently to generate reliable leads. For competitive markets like major cities, $2,500–$4,000/month is more realistic for consistent results.

FAQ

Dentist Google Ads FAQ

How much should dentists spend on Google Ads?

Most dental practices see good results starting with $1,500-3,000/month. The key is targeting high-intent keywords like 'dentist near me' and specific procedures. I'll help you find the sweet spot for your market.

What's a good cost per new patient from Google Ads?

A healthy cost per acquisition for dental patients is typically $50-150 for general dentistry and $100-300 for higher-value procedures like implants. We'll optimize your campaigns to hit these targets.

Should I target branded keywords of other dentists?

Generally, I advise against this strategy. It's expensive and often leads to poor-quality leads. Instead, we focus on intent-based keywords where patients are looking for services, not specific dentists.

Ready to Grow Your Dentist Business?

Book your specialized dentist Google Ads session and start generating more leads.

Book Single Session ($199) Dentist Accelerator ($699)