Hands-on coaching for Google Ads and Meta Ads. No courses, no fluff — just practical help from someone who's managed 40 million dollars in ads.
Why Ads For Makers?
Who's a maker? Everybody. Indie hackers, entrepreneurs of any size and industry, builders, small and large e-commerce businesses. Whether you're just starting out or scaling to millions, the challenges of growth remain the same.
My approach is practical, results-focused, and designed for makers who need to see ROI quickly. Whether you're launching your first campaign or optimizing existing ones, I provide the personalized guidance you need.
Why us? We've seen many different situations and companies. We know what works and what doesn't. We can bounce ideas, read data together, and help you make informed decisions.
This isn't just about ads, it's about growth in general. Ads are only a small part of the bigger picture.
Expertise
Strategy, tracking, creative direction, and the full picture of how your ads connect to revenue.
Facebook & Instagram ad campaign optimization, targeting strategies, and conversion tracking.
Search, Shopping, PMax, YouTube. Specialized campaigns across Google's advertising network.
Targeted B2B advertising, lead generation, and brand building on LinkedIn's professional network.
Proven track record scaling DTC brands and optimizing online sales funnels.
Strategic lead generation and conversion optimization for subscription and service-based businesses.
Advanced tracking implementation and data-driven decision making to maximize ROAS.
Guidance on high-converting creatives and copy based on platform best practices.
Crafting and optimizing landing pages that convert visitors into customers.
Services
From one-time consultations to comprehensive growth strategy, find the perfect coaching solution for your business goals.
About
My journey in digital advertising began in 2006 when I placed my first Google Ads campaign. Since then, I've accumulated extensive experience managing over 40,000 campaigns across various platforms, serving businesses of all sizes and budgets.
I'm currently the CTO at NANOS AI and a father of 2 beautiful girls with a boy coming soon.
Throughout my career, I've owned and operated 2 successful agencies, led 3 startups to successful exits, built innovative technology integrating with Google and Meta platforms, and secured a patent in AI-driven marketing automation (with a second one pending).
AdsForMakers is about sharing my knowledge and experience to help others navigate the complex world of digital advertising, whether you're a maker, indiehacker, or solopreneur.
The difference
Generic courses teach theory. 1:1 sessions solve your actual problems.
Results
Have hacked around with meta ads for a few years for my consulting course - mostly has gone well but finally know what I'm doing after a few sessions with Francesco - world class coaching here.
Tripled my newsletter subscribers in 2 weeks. March 3: 1,131 subs. March 18: 3,409 subs. All using Facebook ads with the help of Francesco.
If you're a builder, book time with Francesco. He navigated me through the monstrosity called Google Ads UI. But more importantly, he has a natural instinct for spotting marketing problems. And won't hesitate to give you a clear, objective assessment of your strategy!
Francesco's expertise in ecommerce and digital marketing has been invaluable. He helped us scale multiple ecommerce businesses with his strategic approach to growth. His ability to identify opportunities and solve complex challenges made a real difference in our success.
Francesco helped me take my personal training business to the next level. I was not sure about how to run ads, what kind of images or videos to use and even the general strategy. But he empowered me and gave me the confidence to take decisions. Invaluable.
You know what's amazing about Francesco? He doesn't just know the ins and outs of ad platforms - he's actually been in the trenches making them work. When he explains things, it clicks. He takes all these complicated tech concepts and breaks them down into real steps you can actually use. That's pretty rare to find.
Working with Francesco has been fantastic because he did not help me only with understanding Ads, but also how to look up what my competitors are doing, plus set up technical aspects such as tracking and Google Analytics.
I had never run a FB ads campaign, working with Francesco meant that instead of spending hours figuring out what each option in the ads console meant, or how attribution should work, I could focus on actually launching quickly and effectively.
I have discussed both Google AdWords and Meta Ads with Francesco and his expertise has been very valuable for my business. I like that he gave me advice on my entire sales funnel, not just ads alone. He is providing information that comes from his own work & tests and that feels pretty good when there is so much bad information out there.